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Flooring Direct

Flooring Company in Dallas, Texas.

Flooring Direct is a flooring company based in Dallas, TX. Its listed services include hardwood flooring, luxury vinyl plank and carpet installation. Its Angi Super Service Award, 2010 through 2024 is reported by the company and not yet verified, so check it with Angi before work starts.

4.7on Google · 781 reviews38 years in business
  • TenBestFind Reviewed
  • Top 10 Winner
  • iWhat do these badges mean?
    TenBestFind Reviewed
    Our editorial team has researched and reviewed this business.
    Verified Business
    Key business information or ownership has been verified against a primary source.
    Top 10 Winner
    The company currently appears in at least one active TenBestFind Top 10 ranking.
    Featured Partner
    A paid commercial relationship with TenBestFind. It never earns or influences a ranking position. This company holds no such relationship.

    Advertising & Sponsorship Disclosure

Quick Overview

iHow this is made

This summary is generated from the verified data on this profile: services, service area, credentials, warranty terms and the company's Google review record. It is reviewed by an editor before publishing and refreshed whenever the underlying data changes. Nothing here is asserted that is not stated elsewhere on this page.

Editorial Standards

Flooring Direct sells and installs hardwood, laminate, luxury vinyl and carpet from an office at 9886 Chartwell Drive in northeast Dallas. It began in 1988 as Carrol Johns, Inc. and took its current name in 2004. A salesperson brings samples to the house, writes an estimate, and a crew installs the floor. The company also does sanding and refinishing, stair runners and granite and quartz countertops, and offers zero percent financing for 36 months to approved buyers through a Wells Fargo Shaw card. It says it won an Angi Super Service Award each year from 2010 through 2024. It does not install floors a customer already owns. Flooring Direct holds 4.7 from 781 Google reviews, read November 1, 2026.

  • Best for buying and installing flooring in one visit
  • Founded in 1988 as Carrol Johns, Inc., renamed Flooring Direct in 2004
  • It does not install floors you already own or repair and match existing floors.

Company Facts

Flooring Direct at a Glance

By the numbers

Google rating
4.7out of 5
Customer reviews
781on Google
In business
38years

Rating and review count pulled from Google on November 1, 2026. Years counted from 1988.

The work

Best for
Buying and installing flooring in one visit
Primary service
Flooring

Where

Headquarters
Dallas, TX
Service area
Dallas
Emergency service
Not advertised

Money and guarantees

Free estimates
Yes
Financing
Available

Credentials

Angi Super Service Award, 2010 through 2024
Angi Super Service Award, 2010 through 2024 (reported by the company, not verified)

Editorial Review

Our Take on Flooring Direct

Flooring Direct suits buyers who want a long-running local seller to bring samples, quote and install without a store visit. The review count is large and mostly warm, with a few installation complaints worth raising in the quote. It will not touch floors it did not sell.

Best forBuying and installing flooring in one visit

What We Like

  • Founded in 1988 as Carrol Johns, Inc., renamed Flooring Direct in 2004
  • Shop-at-home samples and free estimates with next-day appointments
  • Angi Super Service Award each year from 2010 through 2024, per its site
  • Zero percent financing for 36 months to approved buyers via Wells Fargo
  • Also sands and refinishes hardwood and installs stair runners and countertops

Things to Consider

  • It does not install floors you already own or repair and match existing floors.
  • A few reviews describe rushed installs or boards lifting soon after.
  • Google lists a different phone number than the one printed on the website.

Customer Ratings

Google Reviews for Flooring Direct

Customer ratings shown here come from Google. They are separate from our editorial review above.

Google rating

4.7

Based on 781 Google reviews

Review data updated November 1, 2026

View on Google Maps

Rating Distribution

  • 5 stars90%
  • 4 stars3%
  • 3 stars1%
  • 2 stars1%
  • 1 star6%
iAbout this distribution

The distribution reflects the 781 Google reviews available when this profile's review data was last refreshed on November 1, 2026. Ratings and counts change continuously on Google, so figures here may lag the live profile slightly. We publish only the values returned by the source, never estimates for missing bands.

Editorial Standards

Recent Google Reviews

  • Cindy Bozzelli-Duke5.0

    hi kathy, just to let you know, the guys did a super job in an amazing time. they were very good at handling the operation (moves, disc and re connects, etc). we are pleased with their professionalism. when we wanted a rearrangement of the layout (twice) both you and the installers accommodated us in a timely manner. both teams were polite and impressive with their skills and demeanor. i would like to thank kathy hammons and the installers by name, unfortunately i don't have the installers names. thank you for a pleasant experience.

    October 2026Google
  • Scott Dickerson5.0

    My wife and I hired Flooring Direct in July 2022 to supply and install approximately 1,700 square feet of luxury vinyl plank flooring in our home. We spent thousands of dollars and recently paid off the entire balance, making every payment on time as agreed under our contract.<br><br>Within the first year, the flooring began deteriorating. Plank edges started curling and lifting, and gaps developed between boards. The problems have continued to worsen.<br><br>An inspection on April 21, 2026, documented concerns including flooring binding beneath base trim and the absence of a moisture barrier. Subfloor measurements were within the reported tolerance, and no moisture was detected at the location tested. We have experienced no known flooding or plumbing leaks.<br><br>We hired Flooring Direct to handle the entire project, including materials and installation. Whether the problems involve materials, workmanship, or both, we believe the finished product is unacceptable.<br><br>We sent certified letters to Flooring Direct in June 2026 and directly to owner Dan Ratcliffe in September. Neither letter has received a response.<br><br>We have photographs, inspection findings, and records of our correspondence.<br><br>We fulfilled every financial obligation under our contract and expect Flooring Direct to address these problems.<br><br>We are requesting proper replacement of the affected flooring, correction of any underlying installation deficiencies, and a written response outlining how the company intends to resolve this matter.<br><br>Scott and Ulandi

    October 2026Google
  • NORA RAMZA1.0

    Terrible experience. Our Revwood floors were done 4 months ago. Right away we noticed little holes, possibly nails or staples poking through the floors. We reported it and after 6 weeks they sent someone to replace the affected boards. The floor that they brought was a different color and did not match the rest of the floors. The installer didn’t know why they sent him with a different color floor. We rejected the replacements due to the color being wrong. We went to the offices in Dallas 5 times and Max will not see us or take our phone calls. $12,000.00 on floors and they won’t even see us or take our calls. The worst customer service ever. They got their money and we got shitty floors and terrible customer service. Would never recommend this company.

    October 2026Google
  • conico beale5.0

    I had a wonderful experience with Flooring Direct. They were professional and did a beautiful job on my floors! I’m extremely happy with the service

    September 2026Google
  • Karran Martin5.0

    Flooring Direct replaced carpet in 3 rooms with LPV. I started having some issues a few months ago with about of the 3 slats coming loose. I contacted them this past Monday and the next morning they sent Javi out to fix my problem. He was very friendly, efficient and professional. I have another room that I'll eventually want to replace carpet with the same LPV and I'll be calling on Flooring Direct to do that job for me.

    September 2026Google
  • Judy Bauman Blalock1.0

    I loved the product, but had extra problems with installation and contractual agreements.<br>They tore the rubber on the bottom of my dishwasher, dented my washer and dryer, broke my stair climbing dolly. I paid extra to have my exercise equipment moved upstairs. Not done, no reimbursement. They also messed up several other items but fixed those! I have submitted several emails and get no response. Be careful!

    September 2026Google

View more Google reviews

Ranked#2of 7 flooring companies in Dallas, TXre-checked November 2026

Editorial Ranking

Why Flooring Direct Made Our Top 7

It holds position 2 in 7 Best Flooring Companies in Dallas, TX (2026).

See the Full Dallas RankingPositions cannot be bought

Areas Served

Based in Dallas, TX.

iAbout service coverage

Coverage is as the business describes it, cross-checked against where its recent documented work is. A company will often travel beyond the areas listed here for a large job and decline a small one at the same distance, so confirm your address before scheduling.

Editorial Standards

Company Background

About Flooring Direct

Flooring Direct began in 1988 as Carrol Johns, Inc. and took the Flooring Direct name in 2004, which makes it one of the longer-running flooring sellers in Dallas. The office is at 9886 Chartwell Drive in northeast Dallas. The business works on a shop-at-home model: a salesperson brings samples to the house, writes an estimate, and a crew installs what the customer picks. The site lists hardwood, laminate, luxury vinyl and carpet, plus granite and quartz countertops, sanding and refinishing, and stair runners. Financing is offered through the Shaw credit card issued by Wells Fargo, with 36 months at zero percent interest for approved buyers.

The company says it has won an Angi Super Service Award every year from 2010 through 2024. Reviewers praise the sales process and name Scott as a sales representative who explained the options, and Octavio as an installer who took his time on large rooms, three bathrooms and carpet. Not every review is warm. A one star review describes an installer rushing a two day job into one, and a two star review says boards lifted within three days. Those are two among 781 reviews, but they show where to ask questions.

The policies are blunt. Flooring Direct sells and installs its own flooring and does not install floors a customer already owns, repair or match existing floors, or hunt down discontinued products. That is useful to know before calling.

This company suits buyers who want one firm to supply and install and prefer to shop at home. It suits less well someone with flooring already in the garage or an old floor that needs a repair. Ask for a written quote that names the product and the installation scope, ask who will install, and ask how baseboards are handled. Texas has no state flooring license, so ask for proof of insurance. Flooring Direct holds 4.7 from 781 Google reviews, read November 1, 2026.

iWhere this information comes from

Company history, ownership and capability details on this page are provided by the business and reviewed by our editors for plausibility and consistency. They are not the same as the credentials block, where each item carries its own verification status and source.

Editorial Standards

Credentials

  • Angi Super Service Award, 2010 through 2024AngiReported
iWhat verified means here

Verified means we checked the credential against the authority that issues it and recorded the date. Reported means the business told us and we could not independently confirm it. We publish both, labelled, rather than dropping what we could not check.

Editorial Standards

Other Sources

Reputation by Source

We show each source separately rather than blending them into a single score, because they measure different things.

  • Google

    4.7/ 5

    781 customer reviews

  • TenBestFind

    Editorially reviewed

    Ranked #2 in Dallas flooring, November 2026

Pricing

Company Pricing & Estimates

What this company publishes about its own pricing.

Free estimates
Yes
Financing
Available

Gallery

Project Photos

Business-submitted, reviewed by our editors

  • Flooring DirectFlooring Direct
  • Flooring DirectFlooring Direct
  • Flooring DirectFlooring Direct
  • Flooring DirectFlooring Direct

Compare

Similar Flooring companies in Dallas

Flooring Direct FAQs

  • Is Flooring Direct licensed and insured in Dallas?

    Texas does not license flooring installers at the state level. Flooring Direct says all of its jobs are insured and that its employees and contractors are legal to work in the United States. It also reports Angi Super Service Awards from 2010 through 2024. Ask for proof of insurance with your written quote.

  • What are Flooring Direct's hours and how do estimates work?

    Google lists Flooring Direct as open Monday through Friday from 9 a.m. to 4 p.m. and closed on weekends. Estimates are free and happen at your home through its shop-at-home service, where a salesperson brings samples. The website advertises next-day appointments.

  • Does Flooring Direct offer financing, and what will it not install?

    Yes, it offers 36 months at zero percent interest to approved buyers through the Shaw credit card issued by Wells Fargo. Flooring Direct installs only flooring it sells. It does not install floors you already own, repair or match existing floors, or search for discontinued products.

  • Is Flooring Direct licensed and insured?

    We checked 0 of 1 credentials against the issuing authority. Verified items carry the date we checked; reported items are what the business told us and we could not independently confirm.

  • What areas does Flooring Direct serve?

    Dallas. Coverage is as the business describes it, cross-checked against where its recent documented work is. Confirm your address before scheduling, particularly at the edge of a service area.

  • Does Flooring Direct offer emergency service?

    Emergency availability is not listed for this company. If you need an urgent call-out, check the ranking for companies that do list it.

  • What warranty do they offer?

    Warranty terms are not on file. Ask for them in writing before work starts.

  • How was this profile built?

    Credentials come from issuing authorities, ratings from the company's Google Business Profile with the date we read them, and the editorial take from our own review of estimates, warranty documents and public feedback. Anything the business told us is labelled as reported.

  • Can a business pay to improve its profile?

    A business can subscribe to manage its own listing details, and it can buy a labelled sponsored placement. Neither changes a ranking position or the editorial assessment on this page.

Is Something Incorrect?

Business information changes. Tell us about an address, phone, website, service area, credential or ownership change, or let us know if this company has closed.

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How We Rank

About This Business Profile

Last reviewed
November 2026
Profile last updated
November 11, 2026
Google review data updated
November 1, 2026
Sources checked
Issuing authorities, Google Business Profile, Company website
Could not verify
Angi Super Service Award, 2010 through 2024 (reported only), insurance
Sponsorship status
No commercial relationship
Flooring Direct4.7 on Google · Dallas, TXVisit Website